diff --git a/kasa/experimental/modules/__init__.py b/kasa/experimental/modules/__init__.py
new file mode 100644
index 00000000..9f168384
--- /dev/null
+++ b/kasa/experimental/modules/__init__.py
@@ -0,0 +1,11 @@
+"""Modules for SMARTCAMERA devices."""
+
+from .camera import Camera
+from .childdevice import ChildDevice
+from .device import DeviceModule
+
+__all__ = [
+    "Camera",
+    "ChildDevice",
+    "DeviceModule",
+]
diff --git a/kasa/experimental/modules/camera.py b/kasa/experimental/modules/camera.py
new file mode 100644
index 00000000..76701b52
--- /dev/null
+++ b/kasa/experimental/modules/camera.py
@@ -0,0 +1,45 @@
+"""Implementation of device module."""
+
+from __future__ import annotations
+
+from ...device_type import DeviceType
+from ...feature import Feature
+from ..smartcameramodule import SmartCameraModule
+
+
+class Camera(SmartCameraModule):
+    """Implementation of device module."""
+
+    QUERY_GETTER_NAME = "getLensMaskConfig"
+    QUERY_MODULE_NAME = "lens_mask"
+    QUERY_SECTION_NAMES = "lens_mask_info"
+
+    def _initialize_features(self) -> None:
+        """Initialize features after the initial update."""
+        self._add_feature(
+            Feature(
+                self._device,
+                id="state",
+                name="State",
+                attribute_getter="is_on",
+                attribute_setter="set_state",
+                type=Feature.Type.Switch,
+                category=Feature.Category.Primary,
+            )
+        )
+
+    @property
+    def is_on(self) -> bool:
+        """Return the device id."""
+        return self.data["lens_mask_info"]["enabled"] == "on"
+
+    async def set_state(self, on: bool) -> dict:
+        """Set the device state."""
+        params = {"enabled": "on" if on else "off"}
+        return await self._device._query_setter_helper(
+            "setLensMaskConfig", self.QUERY_MODULE_NAME, "lens_mask_info", params
+        )
+
+    async def _check_supported(self) -> bool:
+        """Additional check to see if the module is supported by the device."""
+        return self._device.device_type is DeviceType.Camera
diff --git a/kasa/experimental/modules/childdevice.py b/kasa/experimental/modules/childdevice.py
new file mode 100644
index 00000000..837793f1
--- /dev/null
+++ b/kasa/experimental/modules/childdevice.py
@@ -0,0 +1,23 @@
+"""Module for child devices."""
+
+from ...device_type import DeviceType
+from ..smartcameramodule import SmartCameraModule
+
+
+class ChildDevice(SmartCameraModule):
+    """Implementation for child devices."""
+
+    NAME = "childdevice"
+    QUERY_GETTER_NAME = "getChildDeviceList"
+    QUERY_MODULE_NAME = "childControl"
+
+    def query(self) -> dict:
+        """Query to execute during the update cycle.
+
+        Default implementation uses the raw query getter w/o parameters.
+        """
+        return {self.QUERY_GETTER_NAME: {self.QUERY_MODULE_NAME: {"start_index": 0}}}
+
+    async def _check_supported(self) -> bool:
+        """Additional check to see if the module is supported by the device."""
+        return self._device.device_type is DeviceType.Hub
diff --git a/kasa/experimental/modules/device.py b/kasa/experimental/modules/device.py
new file mode 100644
index 00000000..34474ef2
--- /dev/null
+++ b/kasa/experimental/modules/device.py
@@ -0,0 +1,40 @@
+"""Implementation of device module."""
+
+from __future__ import annotations
+
+from ...feature import Feature
+from ..smartcameramodule import SmartCameraModule
+
+
+class DeviceModule(SmartCameraModule):
+    """Implementation of device module."""
+
+    NAME = "devicemodule"
+    QUERY_GETTER_NAME = "getDeviceInfo"
+    QUERY_MODULE_NAME = "device_info"
+    QUERY_SECTION_NAMES = ["basic_info", "info"]
+
+    def _initialize_features(self) -> None:
+        """Initialize features after the initial update."""
+        self._add_feature(
+            Feature(
+                self._device,
+                id="device_id",
+                name="Device ID",
+                attribute_getter="device_id",
+                category=Feature.Category.Debug,
+                type=Feature.Type.Sensor,
+            )
+        )
+
+    async def _post_update_hook(self) -> None:
+        """Overriden to prevent module disabling.
+
+        Overrides the default behaviour to disable a module if the query returns
+        an error because this module is critical.
+        """
+
+    @property
+    def device_id(self) -> str:
+        """Return the device id."""
+        return self.data["basic_info"]["dev_id"]
diff --git a/kasa/experimental/smartcamera.py b/kasa/experimental/smartcamera.py
index 3224c003..52a6acdf 100644
--- a/kasa/experimental/smartcamera.py
+++ b/kasa/experimental/smartcamera.py
@@ -2,16 +2,26 @@
 
 from __future__ import annotations
 
+import logging
 from typing import Any
 
 from ..device_type import DeviceType
-from ..exceptions import SmartErrorCode
-from ..smart import SmartDevice
+from ..module import Module
+from ..smart import SmartChildDevice, SmartDevice
+from .modules.childdevice import ChildDevice
+from .modules.device import DeviceModule
+from .smartcameramodule import SmartCameraModule
+from .smartcameraprotocol import _ChildCameraProtocolWrapper
+
+_LOGGER = logging.getLogger(__name__)
 
 
 class SmartCamera(SmartDevice):
     """Class for smart cameras."""
 
+    # Modules that are called as part of the init procedure on first update
+    FIRST_UPDATE_MODULES = {DeviceModule, ChildDevice}
+
     @staticmethod
     def _get_device_type_from_sysinfo(sysinfo: dict[str, Any]) -> DeviceType:
         """Find type to be displayed as a supported device category."""
@@ -20,17 +30,108 @@ class SmartCamera(SmartDevice):
             return DeviceType.Hub
         return DeviceType.Camera
 
-    async def update(self, update_children: bool = False):
-        """Update the device."""
+    def _update_internal_info(self, info_resp: dict) -> None:
+        """Update the internal device info."""
+        info = self._try_get_response(info_resp, "getDeviceInfo")
+        self._info = self._map_info(info["device_info"])
+
+    def _update_children_info(self) -> None:
+        """Update the internal child device info from the parent info."""
+        if child_info := self._try_get_response(
+            self._last_update, "getChildDeviceList", {}
+        ):
+            for info in child_info["child_device_list"]:
+                self._children[info["device_id"]]._update_internal_state(info)
+
+    async def _initialize_smart_child(self, info: dict) -> SmartDevice:
+        """Initialize a smart child device attached to a smartcamera."""
+        child_id = info["device_id"]
+        child_protocol = _ChildCameraProtocolWrapper(child_id, self.protocol)
+        try:
+            initial_response = await child_protocol.query(
+                {"component_nego": None, "get_connect_cloud_state": None}
+            )
+            child_components = {
+                item["id"]: item["ver_code"]
+                for item in initial_response["component_nego"]["component_list"]
+            }
+        except Exception as ex:
+            _LOGGER.exception("Error initialising child %s: %s", child_id, ex)
+
+        return await SmartChildDevice.create(
+            parent=self,
+            child_info=info,
+            child_components=child_components,
+            protocol=child_protocol,
+            last_update=initial_response,
+        )
+
+    async def _initialize_children(self) -> None:
+        """Initialize children for hubs."""
+        if not (
+            child_info := self._try_get_response(
+                self._last_update, "getChildDeviceList", {}
+            )
+        ):
+            return
+
+        children = {}
+        for info in child_info["child_device_list"]:
+            if (
+                category := info.get("category")
+            ) and category in SmartChildDevice.CHILD_DEVICE_TYPE_MAP:
+                child_id = info["device_id"]
+                children[child_id] = await self._initialize_smart_child(info)
+            else:
+                _LOGGER.debug("Child device type not supported: %s", info)
+
+        self._children = children
+
+    async def _initialize_modules(self) -> None:
+        """Initialize modules based on component negotiation response."""
+        for mod in SmartCameraModule.REGISTERED_MODULES.values():
+            module = mod(self, mod._module_name())
+            if await module._check_supported():
+                self._modules[module.name] = module
+
+    async def _initialize_features(self) -> None:
+        """Initialize device features."""
+        for module in self.modules.values():
+            module._initialize_features()
+            for feat in module._module_features.values():
+                self._add_feature(feat)
+
+        for child in self._children.values():
+            await child._initialize_features()
+
+    async def _query_setter_helper(
+        self, method: str, module: str, section: str, params: dict | None = None
+    ) -> dict:
+        res = await self.protocol.query({method: {module: {section: params}}})
+
+        return res
+
+    async def _query_getter_helper(
+        self, method: str, module: str, sections: str | list[str]
+    ) -> Any:
+        res = await self.protocol.query({method: {module: {"name": sections}}})
+
+        return res
+
+    async def _negotiate(self) -> None:
+        """Perform initialization.
+
+        We fetch the device info and the available components as early as possible.
+        If the device reports supporting child devices, they are also initialized.
+        """
         initial_query = {
             "getDeviceInfo": {"device_info": {"name": ["basic_info", "info"]}},
-            "getLensMaskConfig": {"lens_mask": {"name": ["lens_mask_info"]}},
+            "getChildDeviceList": {"childControl": {"start_index": 0}},
         }
         resp = await self.protocol.query(initial_query)
         self._last_update.update(resp)
-        info = self._try_get_response(resp, "getDeviceInfo")
-        self._info = self._map_info(info["device_info"])
-        self._last_update = resp
+        self._update_internal_info(resp)
+        await self._initialize_children()
 
     def _map_info(self, device_info: dict) -> dict:
         basic_info = device_info["basic_info"]
@@ -48,25 +149,17 @@ class SmartCamera(SmartDevice):
     @property
     def is_on(self) -> bool:
         """Return true if the device is on."""
-        if isinstance(self._last_update["getLensMaskConfig"], SmartErrorCode):
-            return True
-        return (
-            self._last_update["getLensMaskConfig"]["lens_mask"]["lens_mask_info"][
-                "enabled"
-            ]
-            == "on"
-        )
+        if (camera := self.modules.get(Module.Camera)) and not camera.disabled:
+            return camera.is_on
 
-    async def set_state(self, on: bool):
+        return True
+
+    async def set_state(self, on: bool) -> dict:
         """Set the device state."""
-        if isinstance(self._last_update["getLensMaskConfig"], SmartErrorCode):
-            return
-        query = {
-            "setLensMaskConfig": {
-                "lens_mask": {"lens_mask_info": {"enabled": "on" if on else "off"}}
-            },
-        }
-        return await self.protocol.query(query)
+        if (camera := self.modules.get(Module.Camera)) and not camera.disabled:
+            return await camera.set_state(on)
+
+        return {}
 
     @property
     def device_type(self) -> DeviceType:
@@ -82,6 +175,14 @@ class SmartCamera(SmartDevice):
             return self._info.get("alias")
         return None
 
+    async def set_alias(self, alias: str) -> dict:
+        """Set the device name (alias)."""
+        return await self.protocol.query(
+            {
+                "setDeviceAlias": {"system": {"sys": {"dev_alias": alias}}},
+            }
+        )
+
     @property
     def hw_info(self) -> dict:
         """Return hardware info for the device."""
diff --git a/kasa/experimental/smartcameramodule.py b/kasa/experimental/smartcameramodule.py
new file mode 100644
index 00000000..fed97cb3
--- /dev/null
+++ b/kasa/experimental/smartcameramodule.py
@@ -0,0 +1,96 @@
+"""Base implementation for SMART modules."""
+
+from __future__ import annotations
+
+import logging
+from typing import TYPE_CHECKING
+
+from ..exceptions import DeviceError, KasaException, SmartErrorCode
+from ..smart.smartmodule import SmartModule
+
+if TYPE_CHECKING:
+    from .smartcamera import SmartCamera
+
+_LOGGER = logging.getLogger(__name__)
+
+
+class SmartCameraModule(SmartModule):
+    """Base class for SMARTCAMERA modules."""
+
+    #: Query to execute during the main update cycle
+    QUERY_GETTER_NAME: str
+    #: Module name to be queried
+    QUERY_MODULE_NAME: str
+    #: Section name or names to be queried
+    QUERY_SECTION_NAMES: str | list[str]
+
+    REGISTERED_MODULES = {}
+
+    _device: SmartCamera
+
+    def query(self) -> dict:
+        """Query to execute during the update cycle.
+
+        Default implementation uses the raw query getter w/o parameters.
+        """
+        return {
+            self.QUERY_GETTER_NAME: {
+                self.QUERY_MODULE_NAME: {"name": self.QUERY_SECTION_NAMES}
+            }
+        }
+
+    async def call(self, method: str, params: dict | None = None) -> dict:
+        """Call a method.
+
+        Just a helper method.
+        """
+        if params:
+            module = next(iter(params))
+            section = next(iter(params[module]))
+        else:
+            module = "system"
+            section = "null"
+
+        if method[:3] == "get":
+            return await self._device._query_getter_helper(method, module, section)
+
+        return await self._device._query_setter_helper(method, module, section, params)
+
+    @property
+    def data(self) -> dict:
+        """Return response data for the module."""
+        dev = self._device
+        q = self.query()
+
+        if not q:
+            return dev.sys_info
+
+        if len(q) == 1:
+            query_resp = dev._last_update.get(self.QUERY_GETTER_NAME, {})
+            if isinstance(query_resp, SmartErrorCode):
+                raise DeviceError(
+                    f"Error accessing module data in {self._module}",
+                    error_code=SmartErrorCode,
+                )
+
+            if not query_resp:
+                raise KasaException(
+                    f"You need to call update() prior accessing module data"
+                    f" for '{self._module}'"
+                )
+
+            return query_resp.get(self.QUERY_MODULE_NAME)
+        else:
+            found = {key: val for key, val in dev._last_update.items() if key in q}
+            for key in q:
+                if key not in found:
+                    raise KasaException(
+                        f"{key} not found, you need to call update() prior accessing"
+                        f" module data for '{self._module}'"
+                    )
+                if isinstance(found[key], SmartErrorCode):
+                    raise DeviceError(
+                        f"Error accessing module data {key} in {self._module}",
+                        error_code=SmartErrorCode,
+                    )
+            return found
diff --git a/kasa/module.py b/kasa/module.py
index 2c6014e5..e10b2d63 100644
--- a/kasa/module.py
+++ b/kasa/module.py
@@ -55,6 +55,7 @@ from .modulemapping import ModuleName
 if TYPE_CHECKING:
     from . import interfaces
     from .device import Device
+    from .experimental import modules as experimental
     from .iot import modules as iot
     from .smart import modules as smart
 
@@ -127,6 +128,9 @@ class Module(ABC):
         "WaterleakSensor"
     )
 
+    # SMARTCAMERA only modules
+    Camera: Final[ModuleName[experimental.Camera]] = ModuleName("Camera")
+
     def __init__(self, device: Device, module: str):
         self._device = device
         self._module = module
diff --git a/kasa/smart/smartchilddevice.py b/kasa/smart/smartchilddevice.py
index 1fe0014e..f3e39ce9 100644
--- a/kasa/smart/smartchilddevice.py
+++ b/kasa/smart/smartchilddevice.py
@@ -36,17 +36,19 @@ class SmartChildDevice(SmartDevice):
     def __init__(
         self,
         parent: SmartDevice,
-        info,
-        component_info,
+        info: dict,
+        component_info: dict,
+        *,
         config: DeviceConfig | None = None,
         protocol: SmartProtocol | None = None,
     ) -> None:
-        super().__init__(parent.host, config=parent.config, protocol=parent.protocol)
+        super().__init__(parent.host, config=parent.config, protocol=protocol)
         self._parent = parent
         self._update_internal_state(info)
         self._components = component_info
         self._id = info["device_id"]
-        self.protocol = _ChildProtocolWrapper(self._id, parent.protocol)
+        # wrap device protocol if no protocol is given
+        self.protocol = protocol or _ChildProtocolWrapper(self._id, parent.protocol)
 
     async def update(self, update_children: bool = True):
         """Update child module info.
@@ -79,9 +81,27 @@ class SmartChildDevice(SmartDevice):
         self._last_update_time = now
 
     @classmethod
-    async def create(cls, parent: SmartDevice, child_info, child_components):
-        """Create a child device based on device info and component listing."""
-        child: SmartChildDevice = cls(parent, child_info, child_components)
+    async def create(
+        cls,
+        parent: SmartDevice,
+        child_info: dict,
+        child_components: dict,
+        protocol: SmartProtocol | None = None,
+        *,
+        last_update: dict | None = None,
+    ) -> SmartDevice:
+        """Create a child device based on device info and component listing.
+
+        If creating a smart child from a different protocol, i.e. a camera hub,
+        protocol: SmartProtocol and last_update should be provided as per the
+        FIRST_UPDATE_MODULES expected by the update cycle as these cannot be
+        derived from the parent.
+        """
+        child: SmartChildDevice = cls(
+            parent, child_info, child_components, protocol=protocol
+        )
+        if last_update:
+            child._last_update = last_update
         await child._initialize_modules()
         return child
 
diff --git a/kasa/smart/smartdevice.py b/kasa/smart/smartdevice.py
index 0a8c136c..f4012b68 100644
--- a/kasa/smart/smartdevice.py
+++ b/kasa/smart/smartdevice.py
@@ -37,15 +37,15 @@ _LOGGER = logging.getLogger(__name__)
 # same issue, homekit perhaps?
 NON_HUB_PARENT_ONLY_MODULES = [DeviceModule, Time, Firmware, Cloud]
 
-# Modules that are called as part of the init procedure on first update
-FIRST_UPDATE_MODULES = {DeviceModule, ChildDevice, Cloud}
-
 
 # Device must go last as the other interfaces also inherit Device
 # and python needs a consistent method resolution order.
 class SmartDevice(Device):
     """Base class to represent a SMART protocol based device."""
 
+    # Modules that are called as part of the init procedure on first update
+    FIRST_UPDATE_MODULES = {DeviceModule, ChildDevice, Cloud}
+
     def __init__(
         self,
         host: str,
@@ -67,6 +67,7 @@ class SmartDevice(Device):
         self._last_update = {}
         self._last_update_time: float | None = None
         self._on_since: datetime | None = None
+        self._info: dict[str, Any] = {}
 
     async def _initialize_children(self):
         """Initialize children for power strips."""
@@ -154,6 +155,18 @@ class SmartDevice(Device):
         if "child_device" in self._components and not self.children:
             await self._initialize_children()
 
+    def _update_children_info(self) -> None:
+        """Update the internal child device info from the parent info."""
+        if child_info := self._try_get_response(
+            self._last_update, "get_child_device_list", {}
+        ):
+            for info in child_info["child_device_list"]:
+                self._children[info["device_id"]]._update_internal_state(info)
+
+    def _update_internal_info(self, info_resp: dict) -> None:
+        """Update the internal device info."""
+        self._info = self._try_get_response(info_resp, "get_device_info")
+
     async def update(self, update_children: bool = False):
         """Update the device."""
         if self.credentials is None and self.credentials_hash is None:
@@ -172,11 +185,7 @@ class SmartDevice(Device):
 
         resp = await self._modular_update(first_update, now)
 
-        if child_info := self._try_get_response(
-            self._last_update, "get_child_device_list", {}
-        ):
-            for info in child_info["child_device_list"]:
-                self._children[info["device_id"]]._update_internal_state(info)
+        self._update_children_info()
         # Call child update which will only update module calls, info is updated
         # from get_child_device_list. update_children only affects hub devices, other
         # devices will always update children to prevent errors on module access.
@@ -227,10 +236,10 @@ class SmartDevice(Device):
         mq = {
             module: query
             for module in self._modules.values()
-            if module.disabled is False and (query := module.query())
+            if (first_update or module.disabled is False) and (query := module.query())
         }
         for module, query in mq.items():
-            if first_update and module.__class__ in FIRST_UPDATE_MODULES:
+            if first_update and module.__class__ in self.FIRST_UPDATE_MODULES:
                 module._last_update_time = update_time
                 continue
             if (
@@ -256,7 +265,7 @@ class SmartDevice(Device):
 
         info_resp = self._last_update if first_update else resp
         self._last_update.update(**resp)
-        self._info = self._try_get_response(info_resp, "get_device_info")
+        self._update_internal_info(info_resp)
 
         # Call handle update for modules that want to update internal data
         for module in self._modules.values():
@@ -570,7 +579,7 @@ class SmartDevice(Device):
         """Return all the internal state data."""
         return self._last_update
 
-    def _update_internal_state(self, info):
+    def _update_internal_state(self, info: dict) -> None:
         """Update the internal info state.
 
         This is used by the parent to push updates to its children.
diff --git a/kasa/smart/smartmodule.py b/kasa/smart/smartmodule.py
index 8fea1d9f..f20186ec 100644
--- a/kasa/smart/smartmodule.py
+++ b/kasa/smart/smartmodule.py
@@ -80,7 +80,7 @@ class SmartModule(Module):
         # other classes can inherit from smartmodule and not be registered
         if cls.__module__.split(".")[-2] == "modules":
             _LOGGER.debug("Registering %s", cls)
-            cls.REGISTERED_MODULES[cls.__name__] = cls
+            cls.REGISTERED_MODULES[cls._module_name()] = cls
 
     def _set_error(self, err: Exception | None):
         if err is None:
@@ -118,10 +118,14 @@ class SmartModule(Module):
         """Return true if the module is disabled due to errors."""
         return self._error_count >= self.DISABLE_AFTER_ERROR_COUNT
 
+    @classmethod
+    def _module_name(cls):
+        return getattr(cls, "NAME", cls.__name__)
+
     @property
     def name(self) -> str:
         """Name of the module."""
-        return getattr(self, "NAME", self.__class__.__name__)
+        return self._module_name()
 
     async def _post_update_hook(self):  # noqa: B027
         """Perform actions after a device update.
diff --git a/kasa/tests/smartcamera/test_smartcamera.py b/kasa/tests/smartcamera/test_smartcamera.py
index 9c8893c0..50a1a136 100644
--- a/kasa/tests/smartcamera/test_smartcamera.py
+++ b/kasa/tests/smartcamera/test_smartcamera.py
@@ -6,7 +6,7 @@ import pytest
 
 from kasa import Device, DeviceType
 
-from ..conftest import device_smartcamera
+from ..conftest import device_smartcamera, hub_smartcamera
 
 
 @device_smartcamera
@@ -18,3 +18,30 @@ async def test_state(dev: Device):
     await dev.set_state(not state)
     await dev.update()
     assert dev.is_on is not state
+
+
+@device_smartcamera
+async def test_alias(dev):
+    test_alias = "TEST1234"
+    original = dev.alias
+
+    assert isinstance(original, str)
+    await dev.set_alias(test_alias)
+    await dev.update()
+    assert dev.alias == test_alias
+
+    await dev.set_alias(original)
+    await dev.update()
+    assert dev.alias == original
+
+
+@hub_smartcamera
+async def test_hub(dev):
+    assert dev.children
+    for child in dev.children:
+        assert "Cloud" in child.modules
+        assert child.modules["Cloud"].data
+        assert child.alias
+        await child.update()
+        assert "Time" not in child.modules
+        assert child.time